Over 10 years in the Advertising industry (Media Planning specifically) enabled me to develop strong client & team management skills, public speaking confidence, and an analytical thought process. I strongly believe that my background in the fast-paced and demanding advertising agency world remains a valuable and relevant experience as it relates to my current work as a Web Developer.
The last position I held in advertising was at maxus in NYC where I led a team working primarily on Church & Dwight consumer brands. In that role as a Partner, Group Planning Director, I was the senior client contact responsible for strategic development and implementation oversight.
Along with traditional media like TV and print, I spent a significant amount of time working in the digital advertising space, while it emerged as critical advertising channel. This went beyond banner ad network buys, and included social media strategy as well as custom program development. Prior to my position at maxus in NYC from 1/08 to 8/11, I worked at MindShare (Chicago 9/05 - 3/07), Mediaedge NYC (3/03 - 8/05), and Brouillard Communications (NYC 9/00 - 3/03). All of which are current or former WPP companies.